Vs coaches · boutique vs "AI agency in 30 days"

What you actually get —
side by side, in writing.

A two-column layout for the comparison every cold lead is already running in their head. Six axes that decide whether you get a fixed-scope build with a named operator — or a course drip, a Discord link, and a follow-up call that breaks for a quote.

Six axes · what the comparison actually turns on

Boutique vs coach, axis by axis.

Each row is one decision you are making when you sign up: the niche depth of the operator, the controls in the contract, who owns the runtime after handover, what the claims actually defend, whether the number is on the page, and what "support" means after the cover window closes.

Axis
Routelet
AI agency in 30 days coach
  • Axis

    Niche specialization depth

    Routelet

    Shipped work in 3+ service-business verticals — solo dental, indie real-estate, two-person HVAC, optometry back office, and home-service review repair. Every segment named on /about and /case-studies.

    Coach or consultancy

    A single "AI agency in 30 days" playbook written to land every niche evenly — which means no deep specialization in any of them.

  • Axis

    EU AI Act / FTC compliance posture

    Routelet

    Documented controls in writing before the contract — data provenance legible in the n8n workflow, EU AI Act Art. 14 human-oversight gating, and a memo the ledgers can defend to a regulator.

    Coach or consultancy

    Vague "we stay on top of EU AI Act so you don't have to" framing with no memo, no Art. 14 controls, and no provenance ledger on the record.

  • Axis

    Ongoing maintenance & model-drift tuning

    Routelet

    A flat-capacity Care & Iteration retainer — up to 12 workflow tweaks per month, n8n runtime hands-off, weekly async Loom debrief, and a monthly metrics review against the audit memo KPIs.

    Coach or consultancy

    A 7-day course drip, a private Discord, and a Loom library you can re-watch. Model drift is on the buyer's side of the seam.

  • Axis

    Claim verification

    Routelet

    Anonymized before/after builds on /case-studies — each story names the segment, the ship metric, the stack, and the two-line takeaway that came out of the post-launch review.

    Coach or consultancy

    Testimonial blurbs, screenshot mosaics, and "we helped a SaaS founder 7x their pipeline" claims with a redaction wall behind them.

  • Axis

    Pricing transparency

    Routelet

    Three fixed-scope build tiers + a retainer option published on /pricing — Starter, Core, Multi-Workflow — each with includes, fit, cover window, and cadence on the page.

    Coach or consultancy

    "Book a call to find out" pricing. The number appears after the discovery call, often with a re-quote after the second call.

  • Axis

    Post-ship support

    Routelet

    A named-operator cover window sized to the tier — 14 days on Starter, 30 days on Core, 90 days on Multi-Workflow — followed by the same operator on the retainer.

    Coach or consultancy

    A private community channel and an asynchronous weekly Loom. The named operator is not named, and the cover window is not in the contract.

Every Routelet cell above points to content that already lives on the site — /about, /pricing, /case-studies. There is no marketing copy invented for this page; the audit memo is the deliverable, and the tier your scope matches just tells us what to put in the contract.

Honesty · what we deliberately don't do

What Routelet won't do.

Boutique positioning only works if we're honest about the things we deliberately don't do. Three of them are below — the ones that come up most often on the audit call.

Won't do
No courses
Not a 7-day drip, not a mastermind, not a Discord, not a "build it yourself with our prompts" kit. If we are not in the build, we are not billing for it.
Won't do
No disappearing post-handover
A named-operator cover window is in the contract — 14, 30, or 90 days, sized to the tier your scope matches. After the window closes, the same operator is on the retainer.
Won't do
No mobile apps
We scope, ship, and maintain workflows on one n8n runtime. We do not ship React Native, do not ship Flutter, do not staff a designer. If the buyer needs a mobile app, we say so on the audit call.
Comparison wasn't enough? Audit.

If the comparison above wasn't enough, the audit answers the remaining questions in one screen-share.

One 30-minute screen-share with the named operator, a two-page memo on where the leaks are, and a fixed-scope quote sized to the tier your scope matches. Reply within one business day — or pick a slot directly and skip the wait.

Fixed scope, signed in writing. One operator, one n8n runtime, one weekly Loom.

Six axes, one process. The free audit is the actual deliverable — the tier your scope matches just tells us what to put in the contract. Prefer email? touchflow@polsia.app

— Routelet · TouchFlow